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Free tool · Email · Text · Voicemail · CASL-aware

How to pitch a builder

Fill in a few boxes and get a short, specific message to send a builder about one of their projects, plus a text, a voicemail script and a follow-up.

1 · About you
2 · The builder and project
3 · How you’ll reach them

Builder names and projects come from building permits. Find the builder’s published business email or phone on their website.

Your email · ready to send

Subject: Landscaping for your new house on the 7100 block of 141 St in Newton

Hi Tallpine team, I saw your new house permit on the 7100 block of 141 St in Newton. We’re Edmonds Yard Works, based in Surrey, and we build yards for new homes, from grading and drainage to sod and planting. If you haven’t lined up landscaping for that one yet, I’d be glad to walk the site this week and send you a fixed price within two days. Dana Lee Edmonds Yard Works · 604-555-0142 [your business mailing address] If you’d rather not hear from us, reply “stop” and we won’t email again.

  • Names their project
  • Says who you are
  • Contact details
  • Easy opt-out
  • 93 words
The full set

Four messages, one builder

Text message

Same day

Hi, it’s Dana Lee from Edmonds Yard Works. Saw Tallpine’s new house on the 7100 block of 141 St in Newton. If landscaping isn’t booked yet, happy to take a look and send a fixed price. Edmonds Yard Works, [your business mailing address]. Reply STOP to opt out.

Voicemail

If you call

Hi, this is Dana Lee from Edmonds Yard Works, a landscaping crew in Surrey. I’m calling about your new house on the 7100 block of 141 St in Newton. If landscaping isn’t lined up yet, I can walk the site this week and send you a fixed price within two days. My number is 604-555-0142. Again, Dana Lee, 604-555-0142. Thanks.

Follow-up

7 days later

Hi Tallpine team, Following up on your new house on the 7100 block of 141 St in Newton. If the landscaping is still open, I can come by any morning this week. If you’ve got it covered, no problem; I’ll check in on your next project. Dana Lee Edmonds Yard Works · 604-555-0142 [your business mailing address] Reply “stop” and we won’t follow up again.

CASL in plain words

Stay on the right side of anti-spam law

Canada’s anti-spam law (CASL) covers business emails and texts. These templates are written to meet its basic rules. This isn’t legal advice; the CRTC’s guidance has the details.

  • Use a published business addressAn email or number the builder publishes for their business, like on their website, and no notice saying they don’t want pitches.
  • Make it about their businessA message about one of their projects, not a mass blast to everyone you can find.
  • Say who you areYour name, company, business mailing address and a phone, email or website, in every email and text.
  • Make opting out easyA clear way to say no, and stop within 10 business days when someone does.
  • Calls and voicemailsCASL doesn’t cover live calls, but the CRTC’s telemarketing rules do: say who you are, call 9 am to 9:30 pm on weekdays and 10 am to 6 pm on weekends, keep your own do-not-call list, and don’t use autodialers or pre-recorded messages.
Pitch FAQ

Pitching builders, answered.

Can I email a builder I found on a permit?

Permits give you the company name, not contact details. Find the business email or phone the builder publishes, keep the message about their project, say who you are and include an opt-out. This isn’t legal advice.

Email, text or call?

Email first, so they have your details in writing. A short call or voicemail the same week helps you stand out. Follow up once after about a week, then wait for their next project.

What makes builders reply?

Naming their actual project, a clear offer (a site walk and a fixed price) and proof you’re local. Long company histories and price lists get skipped.

Where do I find builders to pitch?

Start with the builder lookup for your city, or the new builds in your radius. PermitRadius members get the builder behind every new permit near them every Wednesday.

Never run out of builders to pitch

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Templates are examples to edit. CASL summary for general information only, not legal advice; see the CRTC’s CASL guidance for details. Messages are built in your browser; nothing you type is saved.